1️⃣🥤Latest Restaurant Industry Trends🍟💎
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• Cup Food: From shaved ice to cold noodles, raw beef, and even mala soup — foods served in cups are trending for convenience and portability.
• Chipre-mium: A blend of cheap + premium — cost-conscious yet experience-driven menus offering affordable indulgence.
• Side Pairing: Side dishes are no longer secondary; they now influence customers’ final meal choices.
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🧑🏻💬 Fun fact — I actually took part in this Baemin trend report myself! If you’d like to explore the full insights, check out the links below✨
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2️⃣🗞️Self-Employment & SME Trends🥯🤖
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• Illusion of Value: The ultra-low-price boom isn’t sustainable long term.
• Store Revival: Rebranding and refreshing old stores to align with new trends.
• Refuge Districts: Indoor-focused “cooling zones” thrive amid extreme heat.
• Mega-Happiness: Large-scale spaces with immersive experiences draw customers.
• Sauce Play: Using seasoned meats instead of raw cuts to enhance flavor and profit.
• Bagel Return: Soft, Korean-style bagels making a comeback over New York-style ones.
• Vacancy Navigators: Entrepreneurs spotting opportunities in rising empty spaces.
• Downward Upgrade: Premium brands launching affordable product lines.
• One-Man Tech: AI & robotics enabling solo entrepreneurs to do multi-person work.
• New Generation Owners: 2030 entrepreneurs transforming the self-employment scene.
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🧑🏻💬Having worked directly on “store revival” and “refuge-type districts” myself, I’d just say this — trends are great to catch, but always weigh their pros and cons carefully. Not every trend fits every business!👀
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3️⃣🏨Marriott International: The Future of Food 2026🍽️🍷
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• Comfort is the New Luxury: Fine dining evolves into “fine casual” — elegant yet relaxed experiences that prioritize emotional connection over formality.
• Locality: Across Asia, chefs reinterpret regional ingredients and traditions through modern lenses, emphasizing sustainability and local identity.
• Immersive Dining Experience: From dark dining to edible art, sensory-driven experiences merge culture and tech into fully immersive gastronomy.
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🧑🏻💬 I was actually invited to The Future of Food 2026: Seoul Street Reimagined by Marriott — an incredible night celebrating Korea’s casual food culture reimagined with luxury flair. Highly recommend visiting MOBO Bar and Tamayura if you haven’t yet. Both were truly memorable✨
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🕗1st & 3rd Fridays – Korean Food Trend Highlights
🕗2nd & 4th Fridays – Global Food Trend Highlights
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